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Peter Rossi
Ph.D., M.B.A., B.A. ·
los angeles, California
Brand Choice
Target Marketing
Price Promotions
Consumer Heterogeneity
Couponing
Search Theory
Direct Marketing
Econometrics
Hypothesis testing in systems of equations
Non-nested hypothesis-testing procedures
Bayesian methods
Limited dependent variable models
Non-parametric time series methods
Microeconomics
Demand analysis applied to individual consumer expenditure data
Economics
Marketing
Statistics
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